Centre du Théâtre d’Aujourd’hui
2018
3900 — Volume 12
Services
Creative Direction
Graphic Design
Collaboration
Mathieu Labrecque
The Centre du Théâtre d’Aujourd’hui supports the creation, production and distribution of French language works from Quebec and Canada. The Montréal institution, located on Saint-Denis Street, prints and distributes the 3900 magazine (in reference to its street address) free of charge. The hundred pages annual publication addresses the themes of the various shows presented at the theatre, converses with its artists and presents its craftspeople. We have been participating in this project for several editions now and, over time, we have developed a simple grid that gives us great freedom. The magazine’s overall mood evolves according to the current season and its themes. Eclectic and literary, our approach also varies following the illustrations and photographs provided by each edition’s contributors.
In 2018, the CTD’A celebrated its 50th anniversary and a special notebook was attached to the magazine.
The characters found on the magazine cover, drawn by Mathieu Labrecque, were all inspired by artists or characters linked to the institution and its history. Are all pictured there Sylvain Bélanger, the current artistic director of the Theater, the Blue Wolf, the puppet fanatic of history, as well as Nicole Leblanc’s famous “diva”.
